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Privacy Policy

Version 1.0.0 · Last Updated: September 2026

ApneTailor ("we", "our", or "us") values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and protect information when you use the ApneTailor mobile application, website, and related services.

1. Information We Collect

We may collect the following information:

  • Name
  • Email address
  • Mobile phone number
  • Pickup and delivery addresses
  • Order and stitching details
  • Measurement information provided by users
  • In-app chat and customer support communications
  • Device information and app usage information
  • Push notification tokens
  • Account authentication information
  • Tailor onboarding verification information, which may include a live selfie

2. How We Use Your Information

We collect your personal information to create your account, process tailoring orders, coordinate pickups and deliveries, and provide customer support.

We also use collected information to:

  • Match customers with tailors
  • Send order updates and notifications
  • Improve app functionality and user experience
  • Review in-app chats where reasonably necessary for operations and support
  • Prevent fraud, abuse, impersonation, and unauthorized activity
  • Verify tailor applicants during onboarding
  • Comply with legal obligations

3. Sharing of Information

We do not sell your personal information.

Information may be shared only when necessary with:

  • Registered tailors fulfilling customer orders
  • Delivery and logistics partners
  • Service providers that support app operations
  • Government authorities when required by law

4. In-App Chats

Customers and tailors may exchange messages in the ApneTailor app to coordinate orders. These chats are part of platform operations. Authorized ApneTailor personnel may access, review, and use chat content where reasonably necessary for day-to-day operations, customer support, feedback and quality review, dispute handling, safety, fraud prevention, and enforcement of our policies.

Chats associated with an order are normally deleted within 7 to 14 days after the associated order is completed, unless a longer period is reasonably required for support, disputes, security, fraud prevention, or legal compliance.

5. Tailor Verification Selfies

During tailor onboarding, ApneTailor may collect a live selfie to help verify that a genuine person is applying for the tailor account and to protect the platform against impersonation, fraud, abuse, and unauthorized accounts. We retain verification information only for as long as reasonably necessary for these purposes, including security, fraud prevention, dispute resolution, and compliance with applicable legal requirements. When the information is no longer required for these purposes, it will be securely deleted in accordance with our data-retention practices, unless a longer retention period is required or permitted by law.

6. Notifications

ApneTailor may send notifications regarding order status, account activity, security alerts, and service-related updates. Users may manage notification preferences through device settings.

7. Data Security

We implement reasonable technical and organizational safeguards to protect user information against unauthorized access, alteration, disclosure, or destruction. However, no method of internet transmission or electronic storage is completely secure.

8. Data Retention

We retain user information only for as long as necessary to provide services, fulfill legal obligations, resolve disputes, and enforce agreements.

After an order is completed, certain information may continue to be kept for operations, accounting, support, dispute resolution, security, and legal compliance. In-app chats are normally deleted within 7 to 14 days after the associated order is completed, as described above. Order, payment, and logistics records may be retained for longer where reasonably necessary.

9. Your Data Rights

Under applicable data protection laws, including the Digital Personal Data Protection Act, 2023 (India), where applicable, you may have rights regarding your personal information. ApneTailor supports the following:

Access to your information

You may ask what personal information ApneTailor holds about you. Customers can review much of their account and order information directly in the ApneTailor User App. If you want a summary of personal information we hold, or information not visible in the app, contact us at [email protected] from your registered email address where possible. We will verify your identity and respond within a reasonable time, subject to applicable law and legitimate operational or security requirements.

ApneTailor does not currently offer an automated "Download My Data" feature. Access requests may be handled through support while we evaluate future self-service options.

Correction of your information

You should keep your account information accurate and up to date. Customers using the ApneTailor User App can update eligible profile fields in the app, including name, phone number, email address, saved addresses, and profile photo, where supported.

Tailors using the ApneTailor Tailor App can update eligible profile fields in the app. Where a field cannot be changed in the app, or a correction requires manual review, tailors may contact [email protected] to request an update. We may ask for verification before making certain changes.

For more detail on how we handle data rights requests, see our Data Compliance statement.

10. Data Breach Response

ApneTailor maintains internal processes to help detect, contain, investigate, and respond to suspected or confirmed unauthorized access to, or disclosure of, personal information. If we become aware of a personal data breach that is likely to affect your rights or interests, we will take reasonable steps to address it, including mitigation, investigation, and corrective action.

Where required under applicable law, including the Digital Personal Data Protection Act, 2023 (India), we will notify the appropriate authority and affected individuals within the timeframes and manner required by law.

11. Account Deletion

Users and tailors may request account deletion in the relevant ApneTailor app, or by emailing [email protected]. When an account is deleted or a deletion request is submitted, the account and related personal data will be deleted after 30 days if no security, fraud, abuse, dispute, or legal-hold issues are identified during that period. If such issues are found, relevant information may be retained for longer as reasonably necessary for security, investigation, dispute resolution, and legal compliance.

See our Account Deletion page for the full process.

12. Children's Privacy

Our services are not directed towards people under 18 years of age. We do not knowingly collect personal information from children.

13. Third-Party Services

The application may use third-party services such as analytics, cloud hosting, authentication providers, notification providers, and payment or logistics services. These services may process information according to their own privacy policies.

14. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Changes become effective when published on this page. Users are encouraged to review this page periodically.

Related Policies and Platform Documents

ApneTailor's platform is governed by a set of policies and documents that work together. The following four documents form the core agreement between you and ApneTailor:

By using the ApneTailor mobile application, website, or related services, or by agreeing to any one of these four core documents, you agree to all of them, as each may be updated from time to time.

You should also read the following additional policies and platform documents. They apply to specific aspects of our service and are incorporated by reference into the core policies above:

Service policies

Support and trust

Please review these documents carefully. Where they relate to your use of ApneTailor, they form part of the same platform terms governing orders, data handling, support, and trust on the platform.

15. Contact Us

If you have questions regarding this Privacy Policy or how we handle personal information, please contact:

ApneTailor Support Email: [email protected]